Offering Free Services to Clients to attract business - a good idea or a source of great frustration?
Free Services – are they ever appreciated? I am not sure if a study has ever been done of these, but a recent experience has made us re-evaluate our own offerings. One of the services Ten-Percent Legal Recruitment offers is ‘free CV checks’. This involves lawyers and law students sending us their CVs for us to give them the once over before replying with our general impressions. We pride ourselves on offering this service without any reference to our paid CV services or our recruitment agency work, although we naturally hope that visitors come back and use us. This week I received a CV from a law graduate requesting a free CV check. I had a look through and replied with feedback to say that his CV was unlikely to get him any interviews and needed work. I gave him a few pointers where improvement was needed and also suggested that he may want to get legal work experience to improve his chances (he didn’t have any). Ten minutes later I received an email inform...